Project Goals

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It is our mission as a college within a Land-Grant university to keep up with the rate of change, to serve our future generations by fostering world-renowned research, education and outreach. To support this, we need a consistent visual identity as well as clear and concise messaging about the college’s many strengths and complexities.

Having these tools at hand will give our extended community a more cohesive way to express who we are in words and in visual design. To gain a deeper understanding of this project’s objectives and to know what success will look like, visit our project blog.